"On Search Cost and the Long Tail: The Moderating Role of Search Cost."

Matt Wimble, John Tripp, Brandis Phillips (2009)

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type: Conference or Workshop Paper

metadata version: 2012-01-02

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Matt Wimble, John Tripp, Brandis Phillips:
On Search Cost and the Long Tail: The Moderating Role of Search Cost. AMCIS 2009: 293

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