"What Motivates Online Customer Review Behaviors? A Framework Combining ..."

Mingyan Wang, Jinwei Cao, Wenbo Guo (2016)

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type: Conference or Workshop Paper

metadata version: 2021-03-22

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Mingyan Wang, Jinwei Cao, Wenbo Guo:
What Motivates Online Customer Review Behaviors? A Framework Combining Customer-driven, Vendor-driven, and Website-driven Motivations. AMCIS 2016

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