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"The Face of Bad Advertising: Assessing the Effects of Human Face Images in ..."

Jan Watson et al. (2021)

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DOI: 10.1007/978-3-030-80285-1_18

access: closed

type: Conference or Workshop Paper

metadata version: 2021-08-24

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  dblp key:
  - conf/ahfe/WatsonYZTSA21
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  - https://dblp.org/rec/conf/ahfe/WatsonYZTSA21
Jan Watson, Hongjun Ye, Jintao Zhang, Yigit Topoglu, Rajneesh Suri, Hasan Ayaz:
The Face of Bad Advertising: Assessing the Effects of Human Face Images in Advertisement Design Using Eye-Tracking. AHFE (1) 2021: 143-148

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