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"An Empirical Study on the Adoption of Consumer-to-Consumer E-commerce: ..."
Kwame Simpe Ofori et al. (2017)
- Kwame Simpe Ofori
, Kwabena G. Boakye, John Agyekum Addae
, George Oppong Appiagyei Ampong, Adolph Sedem Yaw Adu
:
An Empirical Study on the Adoption of Consumer-to-Consumer E-commerce: Integrating the UTAUT Model and the Initial Trust Model. AFRICOMM 2017: 281-292
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