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"The Utility of TAM-Perceptions: Integration of Technology Perceptions into ..."
Markus Lilienthal, Christian M. Messerschmidt, Bernd Skiera (2010)
- Markus Lilienthal, Christian M. Messerschmidt, Bernd Skiera:
The Utility of TAM-Perceptions: Integration of Technology Perceptions into Choice-Based Conjoint Analysis. ACIS 2010
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