BibTeX record journals/pajais/LiYL15

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@article{DBLP:journals/pajais/LiYL15,
  author       = {Yu{-}Wen Li and
                  Shu{-}Min Yang and
                  Ting{-}Peng Liang},
  title        = {Website Interactivity and Promotional Framing on Consumer Attitudes
                  Toward Online Advertising: Functional versus Symbolic Brands},
  journal      = {Pac. Asia J. Assoc. Inf. Syst.},
  volume       = {7},
  number       = {2},
  pages        = {3},
  year         = {2015},
  url          = {https://aisel.aisnet.org/pajais/vol7/iss2/3},
  timestamp    = {Wed, 23 Oct 2019 19:23:25 +0200},
  biburl       = {https://dblp.org/rec/journals/pajais/LiYL15.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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