BibTeX record journals/jmis/LuZ14

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@article{DBLP:journals/jmis/LuZ14,
  author       = {Xianghua Lu and
                  Xia Zhao},
  title        = {Differential Effects of Keyword Selection in Search Engine Advertising
                  on Direct and Indirect Sales},
  journal      = {J. Manag. Inf. Syst.},
  volume       = {30},
  number       = {4},
  pages        = {299--326},
  year         = {2014},
  url          = {https://doi.org/10.2753/mis0742-1222300411},
  doi          = {10.2753/MIS0742-1222300411},
  timestamp    = {Fri, 10 Jun 2022 10:35:15 +0200},
  biburl       = {https://dblp.org/rec/journals/jmis/LuZ14.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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