BibTeX record journals/datamine/WangZYY05

download as .bib file

@article{DBLP:journals/datamine/WangZYY05,
  author       = {Ke Wang and
                  Senqiang Zhou and
                  Qiang Yang and
                  Jack Man Shun Yeung},
  title        = {Mining Customer Value: From Association Rules to Direct Marketing},
  journal      = {Data Min. Knowl. Discov.},
  volume       = {11},
  number       = {1},
  pages        = {57--79},
  year         = {2005},
  url          = {https://doi.org/10.1007/s10618-005-1355-x},
  doi          = {10.1007/S10618-005-1355-X},
  timestamp    = {Sun, 02 Jun 2019 21:01:25 +0200},
  biburl       = {https://dblp.org/rec/journals/datamine/WangZYY05.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.