BibTeX record conf/smsociety/SmithHAH16

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@inproceedings{DBLP:conf/smsociety/SmithHAH16,
  author       = {Donna Smith and
                  {\'{A}}ngel Hern{\'{a}}ndez{-}Garc{\'{\i}}a and
                  {\'{A}}ngel Francisco Agudo{-}Peregrina and
                  Joseph F. Hair Jr.},
  title        = {Social Network Marketing: {A} Segmentation Approach to Understanding
                  Purchase Intention},
  booktitle    = {Proceedings of the 7th 2016 International Conference on Social Media
                  {\&} Society, SMSociety 2016, London, UK, July 11 - 13, 2016},
  pages        = {20:1--20:10},
  publisher    = {{ACM}},
  year         = {2016},
  url          = {https://doi.org/10.1145/2930971.2930992},
  doi          = {10.1145/2930971.2930992},
  timestamp    = {Tue, 01 Jan 2019 17:11:05 +0100},
  biburl       = {https://dblp.org/rec/conf/smsociety/SmithHAH16.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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