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BibTeX record conf/icis/TsekourasFL16
@inproceedings{DBLP:conf/icis/TsekourasFL16, author = {Dimitrios Tsekouras and Thomas Walter Frick and Ting Li}, editor = {P{\"{a}}r J. {\AA}gerfalk and Natalia Levina and Sia Siew Kien}, title = {Don't Take It Personally: The Effect of Explicit Targeting in Advertising Personalization}, booktitle = {Proceedings of the International Conference on Information Systems - Digital Innovation at the Crossroads, {ICIS} 2016, Dublin, Ireland, December 11-14, 2016}, publisher = {Association for Information Systems}, year = {2016}, url = {http://aisel.aisnet.org/icis2016/SocialMedia/Presentations/10}, timestamp = {Tue, 27 Oct 2020 14:17:30 +0100}, biburl = {https://dblp.org/rec/conf/icis/TsekourasFL16.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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