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BibTeX record conf/icis/HaKKH16
@inproceedings{DBLP:conf/icis/HaKKH16, author = {Sangwook Ha and Atreyi Kankanhalli and Jai S. Kishan and Ke{-}Wei Huang}, editor = {P{\"{a}}r J. {\AA}gerfalk and Natalia Levina and Sia Siew Kien}, title = {Does Social Media Marketing Really Work for Online SMEs?: An Empirical Study}, booktitle = {Proceedings of the International Conference on Information Systems - Digital Innovation at the Crossroads, {ICIS} 2016, Dublin, Ireland, December 11-14, 2016}, publisher = {Association for Information Systems}, year = {2016}, url = {http://aisel.aisnet.org/icis2016/EBusiness/Presentations/4}, timestamp = {Tue, 23 May 2017 13:25:25 +0200}, biburl = {https://dblp.org/rec/conf/icis/HaKKH16.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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