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Theivaryan Iyyappan

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2025
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Chetty Ramanathan M. Kuppan, Adalarasu Kanagasabai, Arunkumar Pinagapani, Theivaryan Iyyappan, Sivani Gunaseelan:
Neuro-signaling techniques in video gaming endorsements: a cognitive and neural dynamics approach. Health Inf. Sci. Syst. 13(1): 67 (2025)

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