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Anabel Gutierrez Mendoza
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Journal Articles
- 2021
- [j6]Hatice Kizgin
, Anabel Gutierrez Mendoza
, Bhavini Desai, Delia Vazquez, Nripendra P. Rana:
Guest Editorial: A special section on digital marketing. Int. J. Inf. Manag. 59: 102355 (2021) - [j5]Naomi Jacobs
, Steve Brewer
, Peter J. Craigon, Jeremy G. Frey
, Anabel Gutierrez Mendoza
, Samantha Kanza
, Louise Manning
, Samuel Adam Munday
, Simon Pearson
, Justin Sacks
:
Considering the ethical implications of digital collaboration in the Food Sector. Patterns 2(11): 100335 (2021) - 2020
- [j4]Delia Vazquez
, Xiangran Wu, Bang Nguyen, Anthony Kent, Anabel Gutierrez Mendoza
, Tuo Chen:
Investigating narrative involvement, parasocial interactions, and impulse buying behaviours within a second screen social commerce context. Int. J. Inf. Manag. 53: 102135 (2020) - 2019
- [j3]Anabel Gutierrez Mendoza
, Simon O'Leary, Nripendra P. Rana
, Yogesh Kumar Dwivedi
, Tatiana Calle:
Using privacy calculus theory to explore entrepreneurial directions in mobile location-based advertising: Identifying intrusiveness as the critical risk factor. Comput. Hum. Behav. 95: 295-306 (2019) - 2015
- [j2]Anabel Gutierrez Mendoza
, Elias Boukrami
, Ranald Lumsden:
Technological, organisational and environmental factors influencing managers' decision to adopt cloud computing in the UK. J. Enterp. Inf. Manag. 28(6): 788-807 (2015) - 2009
- [j1]Anabel Gutierrez Mendoza
, Jorge Orozco, Alan Serrano:
Factors affecting IT and business alignment: a comparative study in SMEs and large organisations. J. Enterp. Inf. Manag. 22(1/2): 197-211 (2009)
Conference and Workshop Papers
- 2019
- [c8]Anabel Gutierrez Mendoza, Bhavini Desai, Claudia Peña Corona Rodriguez, Rita Barraza:
Privacy and Data Analytics in the growing digital sphere. AMCIS 2019 - 2018
- [c7]Joanne Pei-Chung Wang, Anabel Gutierrez Mendoza
:
An In-Store Mobile App for Customer Engagement: Discovering Hedonic and Utilitarian Motivations in UK Grocery Retail. EMCIS 2018: 225-243 - 2016
- [c6]Anabel Gutierrez Mendoza:
Internet Privacy Concerns in the Context of Web Personalisation. UKAIS 2016: 21 - 2014
- [c5]Anabel Gutierrez Mendoza, Ranald Lumsden:
Key Management Determinants For Cloud Computing Adoption. UKAIS 2014: 43 - 2012
- [c4]Olga Rommel, Anabel Gutierrez Mendoza:
Empirical Assessment of Risks in is/IT Projects: Challenges for Managers. ECIS 2012: 114 - 2008
- [c3]Anabel Gutierrez Mendoza, Charalampos Mylonadis, Jorge Orozco, Alan Serrano:
Business-IS Alignment: Assessment Process to Align IT Projects With Business Strategy. AMCIS 2008: 290 - [c2]Anabel Gutierrez Mendoza, Jorge Orozco-Vargas, Anastasia Papazafeiropoulou, Alan Edwin Serrano-Rico:
Developing a Taxonomy for the Understanding of Business and IT Alignment Paradigms and Tools. ECIS 2008: 2472-2483 - 2007
- [c1]Anabel Gutierrez Mendoza, Jorge Orozco, Alan Serrano, Ali Nawazish, Homa Yaz:
Comparing Alignment Factors in SMEs and Large Organizations: A Planning Integration Perspective. AMCIS 2007: 168
Coauthor Index
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