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Laura Yochim

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2023
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Peiling Wu-Smith, Philip T. Keenan, Jonathan H. Owen, Andrew Norton, Kelly Kamm, Kathryn M. Schumacher, Peter A. Fenyes, Don Kiggins, Philip W. Konkel, William Rosen, Kurt Schmitter, Sharon Sheremet, Laura Yochim:
General Motors Optimizes Vehicle Content for Customer Value and Profitability. INFORMS J. Appl. Anal. 53(1): 59-69 (2023)

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